Retention case studies
Seven example brands with seven of the most common retention problems we see. Each case shows what was going wrong after the first order, what we changed in Klaviyo, and what it added in repeat purchases, lifetime value and profit.
Every brand in our case studies is a fictional example brand, including Nuvori, Sway and the others. The numbers are modeled from realistic Shopify and Klaviyo data to show the kind of improvement we help brands make. The method is the one we use with clients.
Grew revenue 60% by getting first-time buyers to come back, without spending more on ads.
Read the case studyKept the emails that worked, fixed the ones that didn't, and nearly doubled profit per customer.
Read the case studyNearly doubled third orders and kept far more subscribers by fixing delivery timing, not adding discounts.
Read the case studyAdded $56k a month by timing reminders to each product and suggesting the right next one.
Read the case studyKept the same repeat rate while cutting discounted orders from 78% to 32%, adding 63% more profit per customer.
Read the case studyGrew sale revenue 36% and doubled the profit from each new sale buyer over the next 60 days.
Read the case studyFound the ad channel bringing in one-time buyers and more than doubled profit per customer.
Read the case studyBefore and after
You don't always need a whole new system. These three fixes changed the timing, the message or the offer in emails that already existed.
Aqualith · Daily hydration
Neralune · Evening wellness
Aurelia Skin · Skin wellness
Free retention call
Book a free 30-minute call. We'll look at your numbers together, find where customers stop buying, and show you what fixing it could be worth. You leave with one or two early observations and a straight answer on whether a deeper audit is worth it.